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Want to Grow Your Firm in 2024?

Idea of the Month: Strategic Marketing Plans       Can you afford to waste time and money?  Far from it, your firm is likely looking at ways to cut costs.  So why put your dollars into futile marketing efforts?  You know that you must market, or watch your firm die, but isn’t there a [...]

By |2023-12-14T01:20:41+00:00November 16th, 2023|Uncategorized|Comments Off on Want to Grow Your Firm in 2024?

20 Signs That Your Website
Needs Updating

You might have suspected that your website needs work. Here are a few questions to consider in your evaluation: Does it look out-of-date, not contemporary? Is it more than 5 years old? Is the home page image full screen? Or do you have margins/borders on each side? Is it professional looking? Does it look like [...]

By |2023-11-16T17:31:53+00:00October 24th, 2023|Uncategorized|Comments Off on 20 Signs That Your Website
Needs Updating

Service Profile of the Month:

Part-Time Director of Marketing Small to mid-size firms may want to hire an experienced, high-level Director of Marketing but cannot afford or justify a full-time person. The Specialists in Law Firm Marketing provides the answer to this dilemma: high-level expertise at a part-time cost. We provide hands-on management and implementation of your marketing objectives. Essentially, [...]

By |2023-11-16T17:32:17+00:00October 23rd, 2023|Uncategorized|Comments Off on Service Profile of the Month:

How to Engage Personnel in
New Business Development

Boost Revenues with More Involvement   If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing.  For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]

By |2023-10-25T01:37:15+00:00August 28th, 2023|Uncategorized|Comments Off on How to Engage Personnel in
New Business Development

Business Development Training

Service Profile of the Month   Do your attorneys, both partners and associates, need to improve their skills in generating new business? If so, The Specialists in Law Firm Marketing’s “Business Development Training for Lawyers” may be the solution for your firm. This program is designed specifically for lawyers and the business development challenges they [...]

By |2023-10-25T01:37:35+00:00August 27th, 2023|Uncategorized|Comments Off on Business Development Training

Speaking Engagement: Orange County Bar Association “Optimizing Your Networking”

The Orange County Bar Association asked Kevin Brown to speak on the topic of "Speed Networking: Learn How to Convincingly Market Your Practice!" at the Solo Practitioner/Small Firm July section meeting. Contact us for the speech Powerpoint. If you are interested in Mr. Brown speaking at your organization, please contact us.

By |2023-10-25T01:37:55+00:00August 25th, 2023|Uncategorized|0 Comments

How to Get an E-Newsletter Up and Running without Losing Your Mind!

E-newsletters can be an effective business development tool - but getting started can be a challenge. How can an e-newsletter be beneficial to your firm’s marketing efforts? What must be done for your firm to create a successful newsletter?  What about the database? Here is an edited Q&A session from "Big News for Small Firms," The [...]

By |2023-08-28T22:03:54+00:00March 31st, 2023|Uncategorized|Comments Off on How to Get an E-Newsletter Up and Running without Losing Your Mind!

Is it time for your firm to rebrand?

Many law firms that have existed for some time face the issue of whether they should "rebrand."  Rebranding is a marketing strategy in which a new name, term, symbol, design, or combination  is created for an established brand. The reasons for rebranding range from "We need a fresh look" to "Our firm has changed and evolved" [...]

By |2023-03-31T17:52:56+00:00March 14th, 2023|Uncategorized|0 Comments

Recent Engagement: Website Upgrade

Your Critical Internet Foundation   We are frequently contacted by new clients who have heard of The Specialists in Law Firm Marketing’s website development expertise and want us to overhaul/upgrade their website.  These clients recognize that their website is the foundation of their internet marketing, so it is critical to have a top-end website presence. [...]

By |2023-03-14T21:40:10+00:00March 1st, 2023|Uncategorized|Comments Off on Recent Engagement: Website Upgrade
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