Part-Time Director of Marketing Small to mid-size firms may want to hire an experienced, high-level Director of Marketing but cannot afford or justify a full-time person. The Specialists in Law Firm Marketing provides the answer to this dilemma: high-level expertise at a part-time cost. We provide hands-on management and implementation of your marketing objectives. Essentially, [...]
Boost Revenues with More Involvement If your firm would like to grow, significant revenue growth may require more of your personnel to become involved in marketing. For example, if you’d like to grow by 10-15% over the next year, perhaps your firm can no longer depend on a limited number of partners to generate [...]
Service Profile of the Month Do your attorneys, both partners and associates, need to improve their skills in generating new business? If so, The Specialists in Law Firm Marketing’s “Business Development Training for Lawyers” may be the solution for your firm. This program is designed specifically for lawyers and the business development challenges they [...]
The Orange County Bar Association asked Kevin Brown to speak on the topic of "Speed Networking: Learn How to Convincingly Market Your Practice!" at the Solo Practitioner/Small Firm July section meeting. Contact us for the speech Powerpoint. If you are interested in Mr. Brown speaking at your organization, please contact us.
Our latest issue of “Law Firm Marketing News” has just been published. Topic: Is it time for your firm to rebrand? Read this newsletter
Many law firms that have existed for some time face the issue of whether they should "rebrand." Rebranding is a marketing strategy in which a new name, term, symbol, design, or combination is created for an established brand. The reasons for rebranding range from "We need a fresh look" to "Our firm has changed and evolved" [...]
Our latest issue of “Law Firm Marketing News” has just been published. Topic: Recent Engagement - Website Upgrade Read this newsletter
Your Critical Internet Foundation We are frequently contacted by new clients who have heard of The Specialists in Law Firm Marketing’s website development expertise and want us to overhaul/upgrade their website. These clients recognize that their website is the foundation of their internet marketing, so it is critical to have a top-end website presence. [...]
Our latest issue of “Law Firm Marketing News” has just been published. Topic: Your Firm's Marketing Department -- Inside, Outside or Both? Read this newsletter
Maximizing Your Marketing Investment As you plan for the success of your marketing efforts, the selection of qualified personnel is obviously critical. A marketing department for a small to mid-sized firm can take many shapes. Here are three options: In-House Personnel Some firms can afford to hire an in-house marketing person(s). There are numerous [...]